8Degrees Taiwanese Bistro

8Degrees Taiwanese Bistro

"Paid membership program is a win-win. Our Loyal patrons get more value and visit more often."

8Degrees's Customers keep returning to enjoy Paid Membership rewards by Advocado

About 8Degrees

Founded in 2012, 8Degrees runs 3 casual dining outlets in Singapore serving Taiwanese dishes. Always aiming for authenticity, the owners want to share with Singaporeans their love for Taiwan. Fans of Jay Chou may also like to know that its name was inspired by his album The Eight Dimensions. Its Serangoon outlet is even decorated with Jay Chou lyrics and merchandise!

At a Glance

With Advocado, 8Degrees achieve the following results:

  • Engaging paid membership program that provides great value to the customers
  • Each member re-visits at least 3-4 times
  • Marketing automation sends new promotions to members within seconds
  • A 54% member return rate is achieved by sending SMS reminders.

The Objectives

  • Jarvis, head of operations and marketing at 8Degrees, wanted an easy-to-use CRM system that could record the data of his customers and achieve a higher rate of revisits. He also wanted a way to easily inform them of new promotions so that they would be encouraged to come back.

Advocado's automated messaging and rewards functions work together to create effective customer outreach for 8Degrees.

Jarvis could use Advocado’s wide range of rewards mechanisms to design a custom membership programme that suited 8Degrees well. Moreoever, Advocade, Advocado’s automated messaging feature, was an especially effective tool. 

 

Once members signed on and provided some of their contact information, Advocado’s system could shortlist members based on certain criteria. These members would be sent messages that included links offering them discounts, reminding members to visit more often and making them feel appreciated.

“[Our membership program] is a win-win; it’s also good for our loyal customers.”

-Jarvis, Head of Operations and Marketing Manager, 8Degrees-

What Our Merchant Said?

“I think that no feedback is good feedback; we’re glad it’s working smoothly for the customers..”

Head of Operations & Marketing Manager, 8Degrees

-Jarvis-

8Degrees now has an effective paid membership programme to reward frequent patrons with Advocado.

  • Within a month, Advocado's customer success team helped 8Degrees to set up a paid tiered membership programme that could encourage return visits.
  • If members choose to pay more for the Gold and Platinum tiers, they receive a greater number of vouchers, a higher cashback rate, and special members' pricing for certain items. These mechanisms encourage frequent repeat visits from members in order to make the most of their initial payment, and thus 8Degrees achieves a high customer retention rate.
  • Jarvis was glad to note that "our members who were on the old system are signing up even with a higher price", and that "loyal customers like our higher tiers since you get more value." In all, 8Degrees has created a membership programme that can reach out to their customer base effectively and encourage further engagement beyond an initial visit.

Click here to join 8 Degrees Platinum Membership and enjoy great rewards!

Explore Other Happy Brands​

Take an inside look at our partnership with Happy Brands in exceeding their Customer Engagement, Marketing and Sales goals.

Seoul Garden

"Advocado's customer success team is fast and responsive. Everything we need is delivered very quickly"

Food & Beverages

Nuodle

"No matter which new outlet our customers go to, they easily enjoy the benefits of being a Nuodle member."

Food & Beverages

Coffee Hive Holdings

"Advocado is always improving. We value partners like Advocado who can grow with us in the long run."

Food & Beverages

Ready to start your adventure?

Have a chat with our experts to see if Advocado suits your business. You'll be amazed

Get started now!

Receive 50% Funding

Under the Productivity Services Grant when you sign up with Advocado today!

Supported by:

In Support of:

If you have any questions or enquiries, click on the whatsapp icon on the right to start chatting with us or

Reach us at:

hello@advocado.me

Start Your Own Branded Loyalty Today!

The Loyalty CRM of Choice for
F&B & Retail

Facebook Instagram Youtube

Our Solutions

Others

Support